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Apple will make significant changes in AI services in 2024: Kuo

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Apple analyst, Ming Chi-Kuo said that Apple will majorly focus on artificial intelligence (AI) services in 2024 by updating its existing products with new capabilities.

A past report reveals that Apple is working on a deal worth $50 million that would allow the company to license archives of new articles.

Apple will utilize these archives to train its generative AI offerings in new products. Specifically, the company approached Conde Nast, NBC News, and IAC. These major publishers operate numerous subsidiaries in the news business.

In October, researchers from Apple and Columbia University released an open-source multimodal Large Language Model (LLM) ‘Ferret’. This new model is applied for research purposes only and not for commercial industry.

Apple AI 2024

Apple AI use-case information by Analyst Ming Chi-Kuo

Zhe Gan, a staff research scientist at Apple AI and machine learning division shared the details of Ferret on X, formerly known as Twitter.

Gan said Ferret enables referring of an image region at any shape. It often shows a better precise understanding of small image regions than GPT-4V.

Apple Ferret LLM

Apple Ferret LLM

Kuo further shared information that the new AI services may be showcased at the 2024 Spring Event. The analyst also believes that the company would equip AI capabilities in an entire range of devices in the year.

With that being said, iOS, and the rest of the software ecosystem as well as Apple chipsets will make major changes to adopt the new LLM features.

(source)